Model Transition and Institutional Empowerment in the Internationalization of Chinese Private Enterprises
DOI: https://doi.org/10.62381/E264409
Author(s)
Hengyi Zhu, Fenghua Liang
Affiliation(s)
School of Economics, Shandong University of Finance and Economics, Shandong, China
Abstract
In recent years, Chinese private enterprises have been undergoing a strategic transition from “product export” to “integrated overseas expansion”. However, the intensification of global geopolitical conflicts, the upgrading of green trade barriers, and the superposition of internal capability weaknesses have made this transition face unprecedented complexity. Based on distinguishing three conceptual levels — “product overseas expansion”, “brand overseas expansion”, and “integrated overseas expansion” — this paper proposes that “integrated overseas expansion” refers to a form of transnational operation in which enterprises systematically export technological standards, brand assets, service capabilities, and localized operations. Through comparative case studies of BYD, CATL, Huayou Cobalt, and Geely, this paper identifies two typical overseas expansion models: the technology-driven “rule export” model and the resource-led “chain integration” model. The former builds discourse power in international standards through intensive R&D, while the latter gains resource control advantages through vertical supply chain integration. The study finds that the two models show a trend of convergence in practice and both face common constraints such as CBAM carbon tariffs, overseas compliance risks, and a shortage of international talent. This paper further proposes countermeasures to promote high-quality overseas expansion of private enterprises from two dimensions: government service ecosystem and enterprise capacity building, providing theoretical references for improving the overseas comprehensive service system.
Keywords
Private Enterprises; Integrated Overseas Expansion; Rule Export; Chain Integration; Carbon Border Adjustment Mechanism
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