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Analysis of the Gameplay Elements' Mechanism in Knowledge Sharing within University Student Entrepreneurship Teams

Author(s)

Kaiyue Hou*, Yiting Yang

Affiliation(s)

Beijing City University, Beijing, China *Corresponding Author

Abstract

Integrating gamified learning concepts is one method to improve the internal knowledge-sharing difficulties within university student entrepreneurship teams. Although existing research has focused on the motivational role of gameplay elements in organizational management, the mechanism of gameplay elements in knowledge sharing within university student entrepreneurship teams is still in its preliminary stages. This paper analyzes the "Cultural Relic Cipher" university student innovation and entrepreneurship project, systematically reviewing the team's explored gamification practices during collaboration, including behavioral paths such as co-creation tasks, incentive feedback, and social interaction. Consequently, it constructs a "psychological-behavioral" dual-layer framework for how gamification promotes team knowledge sharing. The study finds that gameplay elements, through the aforementioned mechanisms and paths, help stimulate team members' willingness to share knowledge. At the behavioral level, paths like co-creation tasks and iterative review provide effective channels for the mutual transformation and integration of tacit and explicit knowledge, which is beneficial for enhancing the competitiveness of university student entrepreneurship projects.

Keywords

Gameplay Elements; Knowledge Sharing; University Student Entrepreneurship Teams; Innovation Performance

References

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