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Research on the Cultivation Path of Innovation and Entrepreneurship Awareness for Tourism Management Students in Higher Vocational Colleges

Author(s)

Gao Feng

Affiliation(s)

Suzhou Vocational Institute of Industrial Technology, Suzhou, Jiangsu, China

Abstract

As "Internet+" has become a national strategy, higher vocational tourism management programs must integrate innovation and entrepreneurship education with professional training to cultivate competitive talents. However, current programs face a disconnect between these two educational components, with students lacking innovative awareness and entrepreneurial motivation. This paper proposes a four-dimensional integration framework covering training objectives, curriculum systems, classroom teaching, and faculty development. Key strategies include embedding innovation competencies into talent goals, constructing a four-in-one curriculum cluster, reforming teaching through competition-driven methods, and enhancing faculty industry experience. Practice at the author's institution has yielded positive results, with over 50 innovation projects completed in three years and multiple projects receiving funding. The findings demonstrate that this integrated approach effectively enhances students' innovative capabilities and entrepreneurial spirit, offering a replicable model for tourism talent cultivation in the "Internet+" era.

Keywords

Internet+; Higher Vocational Education; Tourism Management; Innovation and Entrepreneurship Education

References

[1] Qian Guolin, Chen Weiyuan, Li Yanxin. Research on the Cultivation of Innovative Thinking in Higher Vocational Students in the New Era [J]. Heilongjiang Education, 2020(08): 13-15. [2] Cai Yuting. Research on the Current Situation and Countermeasures of Cultivating Innovation Ability in Higher Vocational Students [J]. Industry and Technology Forum, 2020(22): 107-109. [3] Li Dongliang, Li Shengquan. A Brief Discussion on the Cultivation of Innovative Thinking in Higher Vocational Students [J]. China Multimedia and Network Teaching Journal, 2020(03): 179-181. [4] OECD. The OECD Innovation Strategy: Getting a Head Start on Tomorrow [R]. Paris: OECD Publishing, 2010. [5] European Commission. Entrepreneurship Education: A Guide for Educators [R]. Brussels: European Commission, 2014.