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A Study on the Dissemination of Discourses of "Five Education" Practices in Colleges and Universities under Lasswell's 5W Communication Model

Author(s)

Zhijing Zhong

Affiliation(s)

Guangdong Teachers College of Foreign Language and Arts, Guangzhou, Guangdong, China

Abstract

The practice of "five-education" in colleges and universities is flourishing, and its discourse dissemination has become a key pain point that needs to be solved in the new era. Starting from Lasswell's 5W communication model, this paper explores the five discourse elements and the logic of evolution, such as the main mode of discourse dissemination, content orientation, channel mode, object status, effect strength, etc., and puts forward the practical way of discourse construction, by transforming the "right paradigm", turning to "diversified life", and then to "multiple life". By transforming the "right paradigm", shifting to "diversified life", transforming "intelligent drive", rotating "internal cultivation and external broadcasting", and transforming "perspective and method", it further strengthens its discourse construction method", further enhance the "leading value" power of discourse subject, "resonance youth" vigour of discourse content, "wisdom gatekeeping" power of discourse channel, "tension" power of discourse object, and "wisdom gatekeeping" power of discourse subject. Tension, discourse object "three-dimensional infiltration" gravitational force, discourse effect "to establish a career" strength, so as to promote the "five education" and the practice of high-quality development, in order to achieve the great rejuvenation of the Chinese nation to play a better role. The Chinese Government has been playing a better role in the rejuvenation of the Chinese nation.

Keywords

Lasswell; Colleges and Universities; "Five Education"; Discourse Communication

References

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